This time last week l was at a Bridal Fair in the Melbourne CBD. If you didn’t get to go, or maybe expos aren’t your thing, here are 5 trends l noticed in the wedding industry this year as l checked out the 2014 Ideal Bride Winter Expo:
Certainly the most fun and popular stands at the expo (apart from mine obviously haha) were the photo booths. I had the privilege of being next door to Kieren from In The Booth, whose booths are very stylish and print fantastic photos. A fun and entertaining addition to a wedding reception and a cost effective way to capture the guests enjoying your night. It was important l see what all the fuss was about.
If there was one word to describe the look most brides are going for it would be Classic. From the stunning accessories by Cailin Alainn and amazing picturesque locations like Overnewton Castle, couples are choosing Classic which in turn is giving photographers like Sara Taylor Photography and Kristof Photography opportunities for amazing shots. I especially loved the vintage inspired collectables and props by SodaLime. Such simple ideas which definitely require their expert eye to make a classic look seem effortless.
Gone are the days when a few spring rolls and your Aunts fruit cake will do for feeding your guests. However, this doesn’t mean you can’t still get hitched at home. I met the great team at The Essential Caterers who travel all over Melbourne with their gourmet delights and cake designer Vindya from VIndya - The Boutique Cake Studio who’s amazing work will making you question whether you even want to cut a cake that looks so damn good (though l tasted it and promise... you WANT to eat the cake!!) Clever Chocolate bombonieres are also on trend with Melbourne based Chocolate Works, who have over 17000 facebook likers, showcasing an amazing range of styles and options. While we are talking food, l also had the pleasure of giving away a dinner for two to Berth Restaurant Docklands which sparked a lot of interest. Checking out the menu options in their wedding package made me salivate not to mention the breathtaking views they have on the promenade! Don’t worry, l asked the winners to save me a doggy bag!
It was hard to miss the next trend, Lights, as the entrance to the Expo was adorn with an amazing display by Letter Lights. At their stand they also had a huge heart and word LOVE which would create a talking point at any reception. The lights didn’t stop with the displays. One of the seven Fashion houses featured on the catwalk was Kara Jade Designs who’s amazing dress lit up the stage; a new take on 'A Glowing Bride'!
The biggest trend l noticed, which is great for couples looking to get married, is choice. I don’t remember there being so many options available when l got married. For example, there are many Celebrants to choose from, which means you can chose one that suits you, your budget and your personality. The same goes with music (though on the weekend you couldn't go past the team from The Wedding Lounge for entertainment value) photographers, dress makers and many other wedding industry suppliers.
I thoroughly enjoyed my weekend at the Ideal Bride Expo, meeting some fantastic exhibitors with amazing talent and staying in touch with what is trendy in the wedding world.
What do you think
is the biggest trend
for weddings in the
next 12 months?